You're not too late to get good.

Still here, still for the girlies. Giveaway ends soon + three new drops worth your time.

Author

Empower Pickleball
July 10, 2025 • Estimated Reading Time: 9 minutes

The long weekend kind of wrecked me, but we’re back—and luckily, I like writing about pickleball almost as much as I like playing it. So here we are.

Quick update from last week’s poll: Thursdays are officially staying for the girlies (majority ruled). Appreciate everyone who chimed in. If there’s something we’re missing—or something you wish we’d cover—just reply. We’re always listening.

Also: only a few days left to enter our biggest giveaway of the year. It’s a good one. Scroll for the details 👇

Some solid reads this week, enjoy.

TIPS & TRICKS

Pause, Please 😏

A well-timed pause—at the kitchen line or on a return—can throw your opponent off just enough to give you control of the point. It’s not about freezing; it’s about making them guess what’s coming.

This piece breaks down when to hold, how to disguise your shots, and why messing with tempo might be the most underrated skill in your game.


💡 Why It Matters: It’s one of the easiest ways to play smarter without changing your swing.

INSIGHTS

Beginner Energy, Pro Mindset

We asked top coaches to spill the real advice they wish every adult beginner knew—because no, it’s not too late to get good, and no, you don’t need a $250 paddle to get there. From footwork to finesse, mental resets to purposeful practice, these 10 reminders will help you play smarter, not just harder.

Here’s a peak at what you’ll learn

  • Why your tennis habits might be holding you back

  • The difference between playing more and practicing better

  • What makes smart shot selection way more effective than power

Everyone starts somewhere. The key is how you show up.


💡 Why It Matters: Whether you’re new or just stuck in a rut, these tips will actually move your game forward.

COMMUNITY

Power, But Make It Pretty

The Pretty Pickleball Company is bringing princess energy to pro-level paddles—with fairytale packaging, vegan leather grips, and performance specs that stack up. Created by a mother-daughter duo, this brand is for anyone who wants to feel confident and dialed-in on the court.

Because showing up as yourself shouldn’t mean sacrificing power.


💡 Why It Matters: You shouldn’t have to pick between pretty and playable. These paddles do both.

Three lucky players are about to have a very good summer.

We’ve teamed up with Centerline, CRBN, Sqairz, and The Gist to pull together a prize pack that includes a paddle, apparel, sneakers, and a few gift cards we’re jealous of. There are only a few days left to get your name in.

🗓 Ends July 14 · 📍 U.S. & Canada · 🎯 Winners announced July 18

  • Paddle Purge Begins 📋 USA Pickleball’s new certification rules just kicked in—8 paddles are now banned from sanctioned tournaments as of July 1.

  • Big Moves in Ukraine 🌍 Anywhere Pickleball is partnering with the Ukrainian Pickleball Federation to expand access, donate gear, and grow adaptive play across Ukraine.

  • 88 & Unstoppable 🌟 The La Crosse Pickleball Club celebrated two 88-year-old standouts—proving age doesn’t dull a killer drop shop.

Step Up Your Game (and Stay Comfortable Doing It)

The new DreamShot from Acacia Pickleball is built for speed, stability, and all-day comfort—with an amethyst finish that somehow makes “court shoes” feel cool. A women’s-specific fit, plush Cloud Gel insoles, and strong ankle support keep you light on your feet without sacrificing control.

Honestly, they’re cute. But they also do the job. Find your next favorite pair of court shoes right here.

This Week on Keeping It Real with Gina & Neil

You show up with your paddle and some nerves… and no one invites you in. In this episode of Keeping it Realy with Gina and Neil, Gina and Neil unpack what happens when open play isn’t so open, and how we can all help make courts more inclusive.

📺 Watch it on YouTube
🎙️ Listen on Apple Podcasts or Spotify

Just Browsing (Said No One Ever)

It’s the last day of Prime Days, and I’ll be honest—every year, I act like I don’t care. Then I find like 18 different items I didn’t know I needed.

For the hell of it, I decided to check out the pickleball deals, and some of them are preeeetty good. We’re talking real discount on paddles, nets, ball machines, and more.

Here are a few I’m eyeing before the clock runs out: